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Prashant Kishor: A phenomenon that has never been!

By IndianMandarins- 20 May 2019


If exit polls for the 2019 Lok Sabha elections have any demeanor on May 23 actual results then the much hyped myth about Prashant Kishor’s election management skills seem to have busted. The two success stories credited with him that included 2014 Lok Sabha elections and 2015 Bihar Assembly elections have made Kishor a phenomenon of the short for electioneering. Of course 2012 Gujarat Assembly introduced him to electoral politics in India.


But law of diminishing effect seems to be catching up with Kishor as in 2019 elections it was solely Prime Minister Narendra Modi, Amit Shah and BJP cadres that have been at the play with the strategy exclusively chalked out by the party leadership. The most interesting thing is that the BJP is facing triple incumbency that is at national, state and constituency level still it is seemingly sailing through contrary to the situation that in 2014 Lok Sabha elections, there was a tabula rasa kind of situation for the PM except 2002.


Kishor miserably failed to help the Congress in 2017 Assembly elections in UP. Despite his many gimmicks, the Congress had to eat not only humble pie but also was subject to ridicule. Kishor joined the JD (U) in 2018 but Shah made Nitish clear in no uncertain terms that the NDA would work on its own strategy formulated by his team.


Interestingly Chai Pe Charcha, 3D campaign and some other that Kishor brought to the BJP were completely dumped by the party still it seems emerging strong. The success story in Punjab was due to 10 years anti-incumbency of SAD government and Capt Amrinder’s popularity while Bihar was due to statement of Mohan Bhagwat on reservation and caste arithmetic. Moreover, despite helping YSR Congress in AP, TDP going gung ho tells about an overrated strategist.

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