Common Services Centers (CSCs), under the Ministry of Electronics & IT, has been entrusted with the task of providing digital financial literacy training and enabling access to digital financial instruments for one crore citizens in rural India.
The project was sanctioned on Monday as a sub-component of Digital Saksharta Abhiyan (DISHA), which is being implemented by CSC SPV.
The project, titled ‘Digital Finance for Rural India: Creating Awareness and Access through CSCs (DFIAA)’ aims to enable the CSCs to become Digital Financial Hubs, by hosting awareness sessions on government policies and digital finance options available for rural citizens as well as enabling various mechanisms of digital financial services such as IMPS, UPI, Bank PoS machines, etc.
The project would reach out to each of the 250,000 Gram Panchayats across the country through 200,000 CSCs which are operational across rural and semi-urban locations. Each CSC would reach out to 40 households in the catchment area, covering one person from each household. Apart from rural citizens, each CSC would also target at least 10 local merchants/shopkeepers/artisans per Panchayat to facilitate them in getting POS machines or digital payment mechanisms. The target group covered under the project will include the most vulnerable and poor communities, with a focus on women, farmers, marginalized sections, hawkers, small traders and artisans.